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From preventive care to proven impact with health coaching

By Vitality
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According to the Centers for Disease Control and Prevention, preventive care services could save more than 100,000 lives in the U.S. each year. Chronic diseases alone, like heart disease, diabetes, and cancer, are responsible for 7 out of 10 American deaths annually. Yet many people in the United States don’t receive recommended preventive healthcare services, even though these services are often available at no cost through health insurance. Removing barriers for members to receive care and potentially detect disease early or prevent it altogether often plays a pivotal role when organizations aim to deliver an impactful wellbeing program.

Over the past several years, LAZ Parking has elevated employee wellbeing from a benefit offering to a defining part of its people-first culture. With robust benefit resources, personalized health coaching, and comprehensive wellbeing support, LAZ is helping employees take meaningful steps toward better health, and those efforts are gaining national recognition. This commitment recently earned LAZ the Platinum Well Workplace Award from the Wellness Alliance, an elite distinction awarded to only a select group of organizations across the country.

For LAZ Parking, preventive care is more than a wellness program requirement; it’s a meaningful opportunity to help employees protect their long-term health. By offering reduced premiums to employees who complete recommended preventive care screenings, LAZ created a powerful incentive for them to engage in healthy behaviors. Still, with a large workforce spread across the country, driving consistency was no small task. To strengthen these efforts, LAZ partnered with Vitality to deliver one-on-one health coaching and disease management support, helping employees navigate barriers, build confidence, and move toward lasting wellbeing.

Health coaching delivers more than encouragement; it turns good intentions into measurable action. Vitality coaches ask thoughtful questions, build trust with each member, and help create realistic goals that fit the individual’s lifestyle, culture, and day-to-day challenges. Through personalized guidance, education, and accountability, coaches help members overcome barriers and stay on track with behaviors that support wellbeing, including preventive care visits and recommended screenings for cholesterol, cancer, and diabetes.

What was the impact?

LAZ Parking’s investment in employee wellbeing is translating into meaningful action and measurable results. Over a 24-month period, employees who engaged with a health coach showed 35% stronger adherence to preventive care recommendations than those who did not. The impact extended beyond preventive care. Claims data also showed a notable reduction in PMPM claim spend, with LAZ seeing a $300 decrease among employees engaged with a health coach. For employees managing chronic conditions such as diabetes, heart disease, high blood pressure, high cholesterol, asthma, or obesity, PMPM claim spend decreased by more than $400. While many factors can influence these outcomes, the common thread is clear: personalized support through health coaching helped employees overcome barriers, stay engaged, and take meaningful steps toward better health.

Much like our coaches emphasize when working with members, change doesn’t happen overnight. Achieving results requires sustained effort across every level of the organization, supported by strong vendor partnerships and a reliable support system.

Resources:

Center for Disease Control and Prevention (2020) Access to Health Care. Retrieved February 27, 2023, from cdc.gov/vitalsigns/healthcareaccess/ 2Center for Disease Control and Prevention (2023) National Center for Chronic Disease

Prevention and Health Promotion (NCCDPHP). Retrieved February 27, 2023, from cdc.gov/chronicdisease/center/index.htm 3National

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