Battle Obesity by Lowering Prices of Healthy Food

Since the early 1980s, federal dietary guidelines have urged Americans to eat more nutrient-rich foods and cut back on fatty foods and highly processed “empty calorie” snacks such as cookies and chips. But those pleas have fallen on deaf ears. It’s time to start thinking differently about how to encourage Americans to make smarter food choices—and a fine place to start would be cutting the costs of healthy foods in our supermarket aisles.