Powered By Vitality Difference
Designed in partnership with Apple
Behavioral science principles driveĀ engagement
Incentive structure validated by third-party researchers
White label solution to align with your brand

Get Apple Watch
Members purchase Apple Watch to become eligible to participate in the program.
Get Active
Members receive dynamic weekly physical activity goals and can track their progress through the app.


Get Rewarded
Weekly goal achievement adds up to gift cards, membership discounts and more - keeping the member engaged in your brand long-term.
Offer this benefit to your employees
Vitality Elevate
For employers looking to place additional emphasis on the importance of physical activity, integrate the Apple Watch program into our Vitality Elevate offering.
Learn more >Vitality One
For employers looking to place additional emphasis on the importance of physical activity, integrate the Apple Watch program into our Vitality One offering.
Learn more >-
Average increase in activity levels for people with Apple Watch34%
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4.8 Extra days of activity per month, or an extra2 years of life
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Increase in activity for high risk groups in the United States200%
Ordinary Feet. Extraordinary Feats.
From the plains of Missouri to the peaks of Kilimanjaro, ordinary people are running farther, climbing higher, and becoming healthier than they ever thought possible. Check out three incredible stories to see how Vitality is motivating them--every step of the way.
Watch the Video >